Before their merger with Hewlett Packard Enterprise, Micro Focus International was a multinational software and information technologybusiness providing software and consultancy services for clients updating legacy systems to more modern platforms.
Microfocus had produced event movies before, but no one really liked them: they used stock film, and looked a little too homebrew for a business of their size and expertise. As they exhibit at many large global events each year, each with several large screens that needed a movie, this was a problem.
They asked us to create a new movie that told their story with some visual 'wow', something different to what they've done before, and something different to what other exhibitors may show.
We created a 3D based film that succinctly told their story and guaranteed to catch the eye of anyone passing their event stand.