This is, like, brilliant

Everyone in marketing should see this video. In fact, just everyone should see it.

If you, like me, are concerned about the gradual decline in the quality of spoken English, you'll love it. And it will remind you why you make the effort to not only speak properly, but to insist on clear, correct communications when writing content that is designed for customers. The voice behind the video is teacher and poet Taylor Mali (assisted by great typography by Ronnie Bruce by the way) who makes the point more articulately and humorously than I ever could. Oh, and big thanks to my colleague and fellow writer Noel Ponthieux for bringing it to my attention.

It's just like totally awesome, ya know.