Jen Handbury
October 2, 2009 3:42 PM

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Powwownow gorilla marketing...

October 2, 2009 3:42 PM
A unique opportunity for brand awareness and a little bit for charity too.

PWN supported the Great Gorilla Run on Saturday by sponsoring one Base One's mates to run 7km dressed as a gorilla, to help raise money for endangered gorillas. Base One enthusiasts, along with the gorilla (along with 100 bananas!) were fully branded, and up early on a Saturday morning for the big event.

650 runners took place in the run - a world record, and overall, the day raised £130,000 which is brilliant.

Check ou the fun you can have with some gorillas and too many bananas.


 

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